Product Discovery

Principles
DEFINITION

What is Discovery?

Product research is mainly about creating the right product features and delivering the most value to your customers. Conducting Product research minimizes value, feasibility, and business viability risks. Because the coding and programming process is complex, time-consuming, and expensive, conducting a profound discovery phase will assess pricing and planning better. The Product research phase provides us with some essential information. If you do not have sufficient data on the research sub-level, the solution generation cannot be done correctly, and the corresponding risk will be increased. Therefore, thoroughly conducting the Product research phase will reduce the total risk in assessing the scope of a project.
What_is_Discovery

How does it work?

The Discovery phase is divided into four sub-levels:
Problem defining and planning
Conducting research on the defined problems
Generating set of solutions based on the gathered data from research
Validation of the proposed solution
Product_research

Why do we need discovery?

Reducing value-risk, financial-risk, and technical-debt in the course of the development of the project
Understanding and defining the major problems and proposing the best solution
Generating the optimized process, solutions, and the best features for MVP
Alignment of Wish Work team and client’s goals and objectives
Precise planning and describing the roadmap of the development of the product
Why_product_research

How discovery phase reduces the risk?

The discovery phase provides us with some essential information. The data gathered from each step will be used in the following stages of the project discovery. For instance, data gathered from the research will be used directly in solution generation. If you do not have sufficient data on the research sub-level, the solution generation cannot be done correctly, and the corresponding risk will be increased. Therefore, thoroughly conducting the discovery phase will reduce the total risk in assessing the scope of a project.
Product_research_chart

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